A funny thing happens when using social media is part of your job: It stops being quite so much fun. You know it's necessary, but you feel still feel like you're wasting time that should be spent on other parts of your business. You resent the people who post personal things because, damn it, you're there for work. You get confused about what's ... Read more
Write That Novel: Setting Goals
Last week, I confessed that I had shelved the manuscript I'd been working on for over a year. After that, I decided to give myself a little writing break to get over it (another confession, I can be pretty artistic and emotional sometimes). But the best way to get over a disappointment, especially being disappointed in yourself, is to get right back on the horse and try again. So, to that end, I've decided to keep track of the progress on my next novel here. I'll be sharing the process, my progress, and what I learn along the way. Partly to keep myself accountable, of course. And partly to entertain and inspire (because ... Read more
I Shelved My WIP… and I’m Going to Be Okay
I'm doing something difficult. And admitting it is... well, it's a little embarrassing. Actually, I'll be honest, it's a LOT embarrassing. It's something I always told myself I wasn't going to do. I am shelving my current WIP, at least for the time being. I'm a little ashamed of myself, and a lot frustrated, but I know it's the right thing to do. ... Read more
5 Ways for Writers to Use Pinterest
My earlier post on using Pinterest for your business was a huge hit with some of my copy clients. And (let's just be honest) I kind of love Pinterest and probably waste too much time there. So instead of just getting lost procrastinating, let's be productive on social media. After all, if we're using it to advance our careers, we can totally justify an hour of browsing and pinning, right? ... Read more
Why I’m Excited About Google Hummingbird
Towards the end of 2013, you may have noticed a big change over at Google - specifically, the launch of Google Hummingbird. This brand-new algorithm completely changed the way Google's search engine works. Instead of searching based on individual keywords, Google now employs "conversational search" - searching more intelligently, responding to complicated sentences and queries that mirror how people actually speak (or write) (Wondering how this works? Check out the example I gave my wedding and hotel clients.) As a writer, I'm thrilled about this new algorithm for several reasons. ... Read more
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